Motor Almanac

Toyota / RAV4 Prime / 2023

2023 Toyota Rav4 Prime

Family: RAV4 Prime · filed with NHTSA as RAV4 PRIME

Summary

  • Of the 50 complaints that name a component, 84% concern Electrical System (42).
  • These are complaint counts, not failure rates: they are not divided by how many cars were sold, because no public source reports U.S. sales by model year.
  • Not enough history to compare this year with the rest of its generation.
  • 2 recalls filed for this model year.
  • No federal defect investigations cover this model year.

At a glance

Owner complaints
65
Recalls
2
Investigations
0
NCAP overall
5 of 5 stars
Combined MPG
38
Annual fuel cost
$1,650
Median mileage at complaint
39,000 mi (n = 15)
Crashes / fires / injuries / deaths
5 / 0 / 1 / 0

What owners report

Electrical System

42 complaints · 84% of complaints that name a component · median 39,000 mi (n = 15)

Owner report The contact owns a 2023 Toyota Rav4 Prime. The contact stated that while driving 60 MPH, the accelerator pedal was depressed; however, the vehicle failed to accelerate as intended. The contact stated the vehicle was shaking with an abnormal sound coming from the vehicle. The instrument cluster displayed a black screen.…
Owner report The contact owns a 2023 Toyota Rav4 Prime. The contact received notification of NHTSA Campaign Number: 25V595000 (Electrical System); however, the part to do the recall repair was not yet available. The contact stated that the 12.3-inch screen display of the instrument panel had turned blank. The local dealer was conta…

Driver Assistance

9 complaints · 18% of complaints that name a component · median 25,000 mi (n = 1)

Owner report 13.2 inch console display went blank on 9/15/25; remedy not available for over 6 months now; they still do not have a definite schedule to give me; toyota says to wait for another letter that should have been sent out months ago. Not sure if litigation is appropriate for this case.
Owner report The lane keeping assistance has the ability to detect if the driver is not holding the wheel and will disconencted lane keeping assitance after three beeps.... At that time the adaptative speed control is not disconnected and vehicle will even continue to accelerate neither braking is activated. these may result in…

Accelerator & Cruise Control

6 complaints · 12% of complaints that name a component

Owner report The instrument cluster (combination meter) failed completely and without warning, going entirely blank. This eliminated all speedometer, warning light, and indicator functionality. The failure began occurring intermittently before becoming persistent. No warning lamps or messages preceded the failure — the cluster simp…
Owner report On Friday Jan 30 around 3pm, this Rav 4 entered the short drive way in front of the garage. The car stopped, the automatic garage door was engaged. Suddenly, the car advanced, passing through the opening garage door and into and through the back wall of the garage. This is a sustaining way for the second storey. The fr…

23% of complaints name no specific component and are left out of the shares above.

Across the generation (2021–2024)

To compare years fairly, each year is counted over the same span: complaints received up to two calendar years after its model year. A year is compared only when that span is over and it holds at least 50 complaints.

Model yearAll complaintsFirst three yearsNote
20219961
20222215not compared
20236521not compared
20242929not compared

Recalls

Whether a recall has been fixed on a specific car depends on its VIN; check it at nhtsa.gov/recalls.

25V744000 · BACK OVER PREVENTION:DISPLAY FUNCTION

Filed 2025-10-30 · 1,024,407 vehicles

Defect: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."

Risk: A rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.

Remedy: Dealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.

25V595000 · ELECTRICAL SYSTEM: INSTRUMENT CLUSTER/PANEL

Filed 2025-09-11 · 591,377 vehicles

Defect: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Toyota Venza, 2023-2025 RAV4 Prime, RAV4, Highlander, GR Corolla, Crown, 2024-2025 Lexus TX, LS, Toyota Tacoma, Grand Highlander, and 2025 Lexus RX, Toyota Crown Signia, Camry, RAV 4 Plug-in Hybrid (PHEV), and 4 Runner vehicles. Due to an error in the instrument panel software at vehicle startup, the instrument panel may fail to display vehicle speed, brake system, and tire pressure warning lights.

Risk: An instrument panel display that does not show critical information can increase the risk of a crash or injury.

Remedy: Dealers will update the instrument panel software over-the-air (OTA) for non-PHEV vehicles, free of charge. For PHEV vehicles, dealers will inspect the instrument panel assembly, and either replace it, or update the software, free of charge. Owner letters were mailed December 5, 2025. Additional letters will be sent, anticipated in May 2026. This is a phased recall. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB08 and 25TA08. Lexus' numbers for this recall are 25LB05 and 25LA05.

Federal investigations

None on file.

Engines and fuel economy

VersionEngineTransmissionDriveCityHwyCombinedFuel cost / yr
RAV4 Prime 4WD2.5L 4cyl Plug-in HybridAutomatic (AV-S6)All-Wheel Drive403638$1650

Fuel cost is EPA's estimate at the fuel prices of its last update, not today's.

Crash test ratings (NCAP)

VariantOverallFrontalSideRollover
2023 Toyota RAV4 PRIME SUV AWD★★★★★★★★★☆★★★★★★★★★☆

Service bulletins

Toyota issued 126 service bulletins listed against this model year, most often about electrical system.

A bulletin tells dealers how to fix a known condition. It is not a recall and not a defect finding. Most bulletins cover several model years at once, so one listed here may not be specific to this year. The number of bulletins tracks how long and how widely a model was sold, so it is not a measure of reliability.

DateComponentSummary
2026-05-14ELECTRICAL SYSTEMAlthough the HV Floor Under Wire Harness and Rear Traction Motor Cable is covered by Toyota’s New Vehicle Limited Warranty for 3 years or 36,000 miles (whichever comes first), we at Toyota care about the customers’ ownership experience. Toy…
2026-04-24ELECTRICAL SYSTEMA new head unit software update is available for 2023 – 2024 model year RAV4, RAV4 Hybrid, and RAV4 Prime vehicles equipped with Toyota Multimedia (earlier than version 1861). This software update includes the following improvements: • Usa…
2026-02-27ENGINEOBSOLETE NOTICE February 27, 2026: This bulletin is no longer applicable and is now obsolete.
2026-01-07UNKNOWN OR OTHERSome 2005 – 2026 Toyota vehicles that have undergone water intrusion may exhibit a condition in which a musty odor is present. Follow the procedures in this bulletin to remediate the odor and address this condition. The purpose of this Serv…
2026-01-06ELECTRICAL SYSTEMAlthough the HV Floor Under Wire Harness and Rear Traction Motor Cable is covered by Toyota’s New Vehicle Limited Warranty for 3 years or 36,000 miles (whichever comes first), we at Toyota care about the customers’ ownership experience. Toy…
2025-12-02ENGINESome 2021 – 2025 model year RAV4 Plug-in Hybrid and RAV4 Prime vehicles may exhibit a MIL ON condition with Diagnostic Trouble Code (DTC) P019064 (Fuel Rail Pressure Sensor “A” Signal Plausibility Failure) present. The Engine Control Module…
2025-09-25ELECTRICAL SYSTEMThe subject vehicles are equipped with a rear motor unit and an HV Floor Under Wire that provide high voltage to operate the motor. Mud, water, or road salt could potentially enter the HV Floor Underwire connector housing and could cause co…
2025-09-24ELECTRICAL SYSTEMThe subject vehicles are equipped with a rear motor unit and an HV Floor Under Wire that provide high voltage to operate the motor. Mud, water, or road salt could potentially enter the HV Floor Underwire connector housing and could cause co…
2025-09-24ELECTRICAL SYSTEMTECHNICAL INSTRUCTIONS FOR 25TD01 REAR TRACTION MOTOR CABLE CORROSION CERTAIN 2019 - 2024 RAV4 HV (AWD), 2021- 2024 RAV4 PRIME, 2020-2024 HIGHLANDER HV (AWD), 2021-2024 VENZA HV, 2023-2024 CROWN HV VEHICLES
2025-09-18ELECTRICAL SYSTEMThe subject vehicles are equipped with a rear motor unit and an HV Floor Under Wire that provide high voltage to operate the motor. Mud, water, or road salt could potentially enter the HV Floor Underwire connector housing and could cause co…

How to read this page

Complaint counts are not failure rates. A model that sells more cars draws more complaints, and owners file more often after news coverage or a recall. That is why this page compares a model year only with other years of the same generation, never with other models.

Each complaint is counted once, even when it names several components; a complaint that names several systems appears under each of them. Owner reports are quoted as filed and have not been verified by NHTSA or by us.

Every model year of this RAV4 Prime, including the ones without a page of their own, is listed on the Toyota RAV4 Prime model page.

Sources

  • NHTSA Office of Defects Investigation: complaints, recalls and investigations (bulk files, data as of 2026-10-28).
  • NHTSA New Car Assessment Program: crash test ratings.
  • U.S. EPA / DOE fueleconomy.gov: engines, transmissions and fuel economy.

MotorAlmanac is independent and not affiliated with NHTSA, EPA or any manufacturer. This page summarises public records; it is not a mechanical inspection. Before buying a used car, check its VIN for open recalls and have it inspected.